Often mandated by law or regulation, the annual report is
an organization's best opportunity to "plead its case" in the
court of public opinion -- primarily shareowners and other
stakeholders, but also employees, colleagues, environmental
and community groups.   
Many companies spend upwards
of $100,000 on lavishly designed
and produced reports that end up
somehow missing the point.

SBC specializes in annual reports
that capture an organization's
activities and forward direction in a
compelling manner, using our
designers' expertise to get the best
design results without
unnecessary expense.  
The Music Performance Fund's
annual report announced new
directions and initiatives for a
revitalized organization. MPF, the
world's largest employer of
musicians, sponsors thousands of
free, live musical performances
every year in communities and
schools across North America.
Salwen Business Communications
New York, NY 10024   212/873-1944

contact SBC
.
The 75+ year-old
English-Speaking Union
needed a new look that
would express a new,
forward-looking program,
yet reassure stakeholders
that this venerable
institution was holding true
to its historic mandate to
"nurture friendship and
understanding among the
English-speaking peoples
of the world."